As this little college saw, there will be other students that get their heart set on one college, and it won't be there when they graduate
"At some point," he added, "it's going to pop."
"When you're 18 years old and you don't really understand all the nuances of what it's going to cost to pay something back — it was almost inevitable,"
This debt ultimately will outweigh most of the potential benefit you're getting from the college education, Cuban said. "What you thought you were going to get in quality of life by going to that college, you've just undermined with the amount of debt you're taking on," Cuban said.
Potential students and their families, according to Cuban, are "going to get smarter and not want to pay."
"There's an efficiency of the market — particularly in this age, when all the information is available everywhere," he said.
A tiny drop in enrollment can have a big impact on a college that charges $40,000 a year, Cuban said. Losing 500 students would put such a college $20 million a year short. Losing 1,000 moves that number to $40 million.
"That's a huge number," Cuban said.